Some time somewhere in your blogging career you might feel the urge to promote your old blog posts which can be very helpful to your new readers. And in this way you can promote your ever green post more often to your readers and the search engines to have a great domain and page authority. But if you have to do it manually by changing the dates then it will be tiresome and in most case you will give up.
Besides, if you choose to re-post then as duplicate content , even if it is on your own domain – you will be penalized by major search engines like Google. Plus it won’t reflect to your feed which might be connected to your newsletter so your subscribers wont get any updates at all.
If you think there is no solution for this issue, ah well I have good news, nothing is impossible in this world! There are many different methods you can use for promoting your old blog posts. I am going to share 2 of them with you now! This handy dandy tutorial shows you two different methods for promoting your old blog posts automatically. Let us get started folks.
Old Post Promoter (OPP)
Old Post Promoter is a free WordPress plugin that automatically promotes your old blog posts. It randomly selects an old post and resets the publication date to now and hence promotes older posts from back to the front page and also in your RSS feed. So your post automatically notifies your subscribers and gets shared on connected social media accounts.
After activating the plugin go to its options page from within the admin area. The plugin lets you set minimum interval between old posts promotion, randomness interval, post age and more. You can even set the post position where the old blog post appears after promotion.
Tweetily – Tweet Your Posts Automatically!
Second best plugin you can use for promoting you old blog posts is “Tweetily – Tweet Your Posts Automatically!“. It allows you to promote old posts by tweeting them to Twitter automatically with hashtags. It provides you many useful options where you can set it and forget about it.
Install and activate the plugin, then go to Dashboard -> Tweetly. Connect your Twitter account to the plugin and select your options. It lets you set tweet interval time, number of tweets to do, maximum and minimum age of post, categories to exclude, additional text before or after the actual text (you may use this for adding ‘RT’ and ‘via’ etc), you can even set it to automatically create hashtags from post tags or categories.
I hope you liked my post. Please share with me your favourite tool that does the same. Feel free to ask me any question regarding this.
This post may be useful for people looking to know:
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